A Student’s Guide to Campus Ambassador Programs

A-Students-Guide-to-Campus-Ambassador-ProgramsWhat exactly is a campus ambassador program?
A Campus Ambassador program is the means for a company to maintain its brand presence among college/university students. In a campus ambassador program, companies hire and appoint ambassadors in colleges, and these campus ambassadors essentially represent the company in their campuses.
Why companies hire campus ambassadors? Well, for various reasons: it could be simply to spread the word about their product or service among students, or they simply want to create a community with the knowledge of a particular technology (Microsoft Students Partner is a good example where Microsoft offers its campus ambassadors training on various Microsoft technologies) Thus, a campus ambassador is the face and voice of the company in her campus representing the company’s mission and vision by organising various marketing and promotional activities such as hosting workshops, seminars, social media promotions, and so on.

What does a campus ambassador program have to offer?
A well-managed campus ambassador program can provide you with plenty of learning opportunities. It can help you develop multiple skills such as social media marketing, content marketing, organizing seminars, taking workshops etc. And the most interesting part is that you even get to earn rewards such as cash incentives, gift vouchers, and even some cool merchandises. A campus ambassador is usually expected to work 3 to 4 hours every week, and so it also helps you become a better planner in terms of managing your academic responsibilities along with your campus ambassador work. You can also include your campus ambassador experience on your resume – it is a valuable addition! :)
Now that you know what a campus ambassador program is and how it can help you in learning, and building your resume, here are 6 things that you should always check before going for one:

While applying:
Do a thorough research of the company – especially, when it is not a known brand. Read about the company – what it does, people behind it, and check their website and social media platforms for more information. It will help you deduce if the company is genuine or not.
Read and understand the program thoroughly – The program should have a clearly defined timeline, objective, campus ambassador’s responsibilities, and a reward system. This will help you get a clear understanding of your responsibilities, the time you would have to dedicate, and the learning (and earning) opportunities during the stint as a campus ambassador.
Understand their performance tracking mechanism – Make sure that the company has a proper performance tracking system for online and offline activities where you can regularly track your performance. Usually, a unique code is assigned to each ambassador to track their performance for online activities and photographs & videos are used to track offline activities.

After applying:
Understand if there is a proper assessment process – There should be a proper and well-defined assessment process of hiring campus ambassadors. If you just received an email saying you have been hired without any prior communication with the company, it is a red sign.

After being hired:
Understand the reward dispatch mechanism – A proper reward dispatch mechanism must be in place for you to avail the rewards. This should be communicated during orientation itself once you join. If not, ask the company to explain it to you.
Ensure that there is a point of contact in the company – Make sure that you have a dedicated point of contact in the company to resolve all your queries & grievances.

Now that you know all about campus ambassador programs, it’s time to get started and apply to campus ambassador programs on Internshala. Also, please write to us at student@internshala.com if you have any queries or complaints.

36 thoughts on “A Student’s Guide to Campus Ambassador Programs

  • June 26, 2017 at 10:14 AM

    If there is any mistake made by campus ambassador

    • June 28, 2017 at 4:08 PM

      Hi Srikanth,

      Thank you for writing in.
      I am afraid, I couldn’t get your query exactly. Could you please elaborate it to help you better?

      Team Internshala

    • April 7, 2018 at 6:08 PM

      I could not understand the information that you are provided in the mail.
      can you please elaborate. and also what can I do for the internship.

  • July 27, 2017 at 5:11 PM

    What is use for them if they allow this program to us? & how to apply for it

  • August 29, 2017 at 5:54 PM

    How to apply this?

  • August 29, 2017 at 6:13 PM

    How to apply for this..?

  • November 21, 2017 at 8:08 PM

    What are the qualities the employers of the organisations look for while hiring the intern as a campus ambassador?

    Thank you

  • November 25, 2017 at 3:21 PM


    I wanted to know that whether the company that hires me as their campus ambassador will help sponsor an upcoming event in my college.


    • November 29, 2017 at 10:29 AM

      Hi Ayushi,

      Yes, the companies sponsor the events organised by their campus ambassadors depending on the type of event.

      Thanks~ Unnatti

  • December 14, 2017 at 9:46 PM

    I am hired for campus ambassador program for http://www.plunes.com, so what should i know before join a company??

  • February 21, 2018 at 6:41 AM

    Yeah it’s a good innovation think for student knowledge if student go with intershala it good for student and learn lot’s of way for learning program and technology .

    • September 6, 2020 at 8:50 PM

      It’s awesome company to the students to encourage their opportunity to the world to participate them

  • March 1, 2018 at 12:48 PM

    Actually sir/ ma’am i have applied for internshala campus ambassador but i couldn’t see my application status . Pls help me in this situation.

  • March 15, 2018 at 8:15 AM

    can a girl who has completed her 12th board exams also apply for the same?
    if yes, then can i know what benefits it can avail me…
    if no.. then when can i apply?
    thank you

    • March 15, 2018 at 10:35 AM

      Hi Architha,

      Only college students can apply for a campus ambassador program.

      Thanks~ Unnatti

  • April 7, 2018 at 6:11 PM

    Please, can you explain what the internship is.and also when the internship is started?

  • May 24, 2018 at 3:56 PM

    Will we get rewards?

    • May 26, 2018 at 6:16 PM

      Hi Suman,

      Yes, campus ambassadors are given rewards based on their performance. However, the rewards may differ for different organizations.

      Thanks~ Unnatti

  • May 24, 2018 at 11:19 PM

    Hai I am complete in BE Computer science so I will apply for this campus ambassador

  • June 6, 2018 at 10:53 AM

    Hi everyone…
    How do u judge among the campus ambassador… Who is best..???
    What the parameters to judge

  • July 17, 2018 at 9:14 PM

    I am student …..
    And I like it

  • August 31, 2018 at 9:38 PM

    I had completed my post graduation way back in 2016 Dec, and that too in distance education.I applied for the campus ambassador program and that too seeing the option work from home.At the outset I do not go to any college even the one near my house, so it is absolutely difficult to get an appointment to even enter into any college for any means that includes the campus ambassador jobs also unless we are guided and given prior permission, in the current status quo.This being the case you have not made it clear whether it is a job from home or involves travel to college and universities, which can be undertaken by me in the present circumstance only if I am provided a good salary since I am currently unemployed after having got 4 degrees and a lot of certifications to my advantage and with a work experience of 7.6 years in the Admin-Field and my age being 44 years (and I am not settled in life).So kindly explain and set right all problems by making it sure what the job is all about and guide us aptly.-S.SUNDARESASWAMY,
    M.A, M.Phil(Public Administration), B.B.A, M.Com.

  • September 21, 2018 at 8:52 PM

    Thank you for your valuable suggestions. This gonna help us a lot.

  • October 31, 2018 at 7:21 PM

    Sir recently i recevied the mail and i have been selected for Campus Ambassador programme at Pravega .what is the next process for this?

    • November 1, 2018 at 1:25 PM

      Hi Nirhali,

      Congratulations for being selected for the Campus Ambassador Programme at Pravega. The employer will get in touch with you within a week or two and will inform you further about the program. If they do not contact, feel free to write to student@internshala.com. We will be happy to assist.


  • January 23, 2019 at 1:37 AM

    I received a mail regarding to my application for Campus Ambassador programme at Tryst, IIT Delhi has been successful. I wanted to know what exactly does a campus ambassador have to do or what work is given by the employer to a campus ambassador.

  • February 11, 2019 at 9:21 AM

    Internship knowledge and skills can help you know internship skills experience internship.

  • May 21, 2019 at 8:50 PM


  • May 20, 2020 at 11:14 PM

    I applied for internshala 19 student partner program. Results were going to be out on 20 May. But i did not receive any mail regarding any confirmations for the same. Whether i got selected or not although i have a strong profile on linked in

  • October 10, 2020 at 12:39 PM

    I received an email and an sms saying I’ve been hired as a campus ambassador. Does that mean it is fake?

    • October 13, 2020 at 4:07 PM

      Hi Ishba,

      If you had applied for the respective campus ambassador program, then you may please proceed with further steps.



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